MIAMI & DALLAS–(BUSINESS WIRE)–Southern Glazer’s Wine & Spirits (Southern Glazer’s)—the world’s preeminent distributor of beverage alcohol—today announced that Allison Graham has been promoted to the role of Senior Vice President, Sales and Marketing for Canada, effective immediately. In this role—reporting directly to Doug Wieland, President, Canada—Ms. Graham is responsible for managing field execution, supplier management, and business development for the Company’s portfolio in Canada.

“Since joining the organization in 2015, Allison has played a pivotal role in driving our growth in Canada,” said Mr. Wieland. “Allison is results-driven, strategic, and a strong, proven leader for our teams across the country. Her contributions to the organization have demonstrated her passion for people, process improvement, and challenging the status quo, all while demonstrating her leadership acumen. I can’t think of a better person to lead our national sales and marketing function.”

Prior to Ms. Graham’s career at Southern Glazer’s, she served as the Marketing Director at Russian Standard Canada and spent more than 10 years in various positions within the beverage alcohol industry. She began her career with Southern Glazer’s in 2015 as the Director of Marketing, where she grew a small team of five to a team of 27. Ms. Graham has played a pivotal role in the development of Great North Distributors, Canada’s first national sales broker for legalized adult-use cannabis, and most recently, she held the role of Vice President, Marketing & Business Development for Southern Glazer’s Wine & Spirits of Canada.

About Southern Glazer’s Wine & Spirits

Southern Glazer’s Wine & Spirits is the world’s preeminent distributor of beverage alcohol, and proud to be a multi-generational, family-owned company. The Company has operations in 44 U.S. states, the District of Columbia, and Canada. Southern Glazer’s urges all retail customers and adult consumers to market, sell, serve, and enjoy its products responsibly. For more information visit Follow us on Twitter and Instagram @sgwinespirits and on Facebook at


Press Contacts:
Southern Glazer’s Wine and Spirits, LLC

Cindy Haas

Vice President, Public Relations

Office: (305) 625-4171, ext. 1166

Mobile: (786) 498-7640


Jennifer Hanlon

Manager, Public Relations

Office: (305) 625-4171, ext. 1534

Mobile: 305-898-9982


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